UTOREM
Branding for Real Estate Company UTOREM
UTO Real Estate Management (UTOREM) is an independent real estate service provider for the construction and management of real estate assets on a mandate basis. UTOREM actively approaches real estate investment management within the scope of the given investment strategy. They examine investment objects for the possible acquisition, initiate and control project developments and optimize real estate investments at the portfolio and asset levels.
Property and project developer UTOREM tasked us with developing a new identity as a leading real estate brand that is aimed at high-net-worth and selected institutional clients. We build a visual identity and a color scheme using the golden ratio geometric relationship. The logotype is set in Baufra, a font with geometric and earthy naturalism characteristics.
Client UTOREM / Date #2018 / Category #Branding / Branding Agency #Heads / Designers Marco Simonetti, Roman von Arx / Consultants Ralph Hermann, Marc Gooch
Design Direction Marco Simonetti @Heads Corporate Branding