Corporate Culture for Swiss Re

In 30 countries, more than 8,000 employees of Swiss Re are to become engaged with a revised corporate philosophy. The employees of Swiss Re are to be motivated to experience the core values of the company in their everyday work life. We developed a poster campaign which showed that dealing with the core values can lead to different outcomes. At the center, the employee stands as an individual personality who applies these values. Our poster campaign was nominated for the Effi Award.

Client Swiss Re / Date #2005 / Category #Graphics #Awards #Publications / Branding Agency #Heads / Designers Marco Simonetti, Donovan Szypura / Photographer Tom Haller / Consultants Ralph Hermann, Nadia Francioso / Awards Effi Award (Nomination) / Publication Effi06 (Persönlich)

Design Direction Marco Simonetti @Heads Corporate Branding