Refresh for Watches of Switzerland

Watches of Switzerland
Watches of Switzerland

WOS

Refresh for Watches of Switzerland

The identity is highly functional, offering a range of working tools, a new color palette, and an imagery showing off the beauty of the Swiss Alps. For international clients, especially for the Chinese market, different languages are supported in communication. This identity project also included a newly designed website.

Client Watches of Switzerland / Date #2015 / Category #Branding / Branding Agency #Heads / Designers Marco Simonetti, Roman von Arx / Photographers W.C. Johnston, Tobias K, Renelo / Consultants Ralph Hermann, Olivia Neubauer

Design Direction Marco Simonetti @Heads Corporate Branding

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